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The Sovereign opens its doors

Back when The Sovereign first opened its doors, you arrived in a taxi from the train station with huge trunks and full-length swimsuits. You stayed for weeks. You wrote letters home on thick hotel stationery. You sipped illegal cocktails in your room before heading to the lobby in your beach-ready robe.

The 1920s were a time of excitement—boom times in what was known as the “Wonder City,” growing like crazy at the end of the Atchison, Topeka and Santa Fe railroad coming in fully loaded to L.A. from “Back East.”

The Sovereign stood like a palace for the burgeoning high society of the West Coast and the tastes that were already influencing the nation. Built at the zenith of the boom—when oil money flowed, movie deals popped, and “West Coast Chic” was on the horizon—The Sovereign was a seaside retreat for real estate royalty, in-demand debutantes, and travelers escaping the crowds of New York and Chicago or the dull plains of the Midwest.

Travelers arrived thrilled to witness the far edge of America, where palms met the Pacific and life was being reinvented. The Sovereign presided over it all.

Railway to L.A.

California Incline 1920s The Palisades and the California Incline back in the 1920s.

The Sovereign stood like a palace for the burgeoning high society of the West Coast and the tastes that were already influencing the nation.

Birth of a Santa Monica Landmark (1928-1929)

The Sovereign began, like L.A. itself, with an eye for spectacle.

By 1928, the movie industry was romancing America full time, and The Sovereign captured the moment. Designed by German émigré Kurt Meyer-Radon in collaboration with the Anglo-American Building Company, The Sovereign rose as a Moorish vision emphatically rendered in stone and tile, with a hint of Art Deco. The frame was built of redwood logs and steel—a choice that saved the building sixty-six years later in the 1994 earthquake. Spanish Colonial Revival was the charming aesthetic of the era—red clay roofs, graceful flourishes, and ornamental splendor. At the time, the building was painted barnyard red with chartreuse window frames. Subtlety was for the Midwest.

Even among its peers, The Sovereign stood out. The sculpted rope moldings ran like ribbons above its portals. Its entry Terrace—lifted above the plebes by a low stucco wall with urn-topped pillars—created the perfect transitional space: not quite public, not quite private, but entirely captivating. You could sit outside to enjoy your coffee, the ocean view, the fresh salt breeze. Later, you could stroll one block down to the clifftop walk of Palisades Park, head a few more steps down to the beach, end up at the Pier, or find a speakeasy in Downtown Santa Monica.

historic postcard of santa monica beach Santa Monica Historical Society.

Built for a High-Energy Time

The Sovereign was built to create beautiful moments in a remarkable time. At that moment in history, Southern California was flourishing. The economy was in full boom, movie sets multiplied, and the newly wealthy gravitated westward, searching for sunshine, freedom, and a sense of unbridled possibility. Real estate was the new opportunity, and fantasy was the region’s distinguished signature.

The city’s population more than doubled from 577,000 to over 1.2 million between 1920 and 1929, making L.A. a major Western business and financial center—as well as the new home of the American dream.

Into this climate stepped James Leslie Crown, The Sovereign’s first proprietor. A man with an eye for elegance and the prescient conviction that Santa Monica would become the prize jewel of coastal California. Crown backed The Sovereign as a kind of apartment-hotel hybrid: long-term stays, hotel amenities, “bachelors” and one-bedroom units with daily maid service, and a sense of quiet excitement. It was built for travelers who wanted not to fit in, but nevertheless to belong—and residents who never wanted to leave. A place not just for the sunshine-chasers, but the style-conscious, and the sophisticatedly adventurous.

In 1929, The Sovereign was completed on time, under budget—and just ahead of the crash.

The celebration wasn’t over. But the times were about to get interesting.

Santa Monica promoted itself to the world with all kinds of fun.

The Sovereign in Its Prime (The 1930s-1940s)

The crash hit on Black Monday, October 28, 1929. The champagne evaporated. But The Sovereign remained sovereign.

As the Great Depression swept the country and fortunes fell with the stock tickers, The Sovereign adapted with the grace of a practiced host pivoting mid-conversation. What had been a distinguished apartment hotel for the carefree and affluent became a refined landing spot for the discreetly well-established. Santa Monica had always drawn dreamers—now it became a haven for the adaptable.

It was during these years that The Sovereign fully embraced its role as a hotel in the more traditional sense. A modest new wing was added, housing a small dining room where oysters were served, discreet meetings occurred, and more than a few “temporary guests” became permanent fixtures. The street-level signage—which we hope to restore—dates from this transition: The Sovereign Hotel, in sharp black letters, beckoning from the stucco like a calling card left on a silver tray.

Despite the Depression, the atmosphere inside remained one of refined sophistication. French doors swung open to sunlit balconies. Maids made daily rounds.

Santa Monica, meanwhile, was maturing despite the hard times—or maybe because people wanted to escape those hard times. People kept arriving from the East. The Pacific Electric streetcars traveled down to the Pier. The boardwalk hosted swing bands, saltwater taffy stands, and sightseers from around the globe. A few miles away, Hollywood moved to talkies, then Technicolor—and typewriters clacked away in every other bungalow from Topanga to Vine.

As today, The Sovereign stood close, but slightly apart—a retreat a block or two from the frenzy. Accomplished widows took rooms for the summer. Film editors recuperated by the sea from professional exhaustion. Directors. Men in Panama hats and linen suits checked in with one name and out with another.

This was a place of reinvention, refuge, and high-thread-count discretion. And though the gatherings were smaller and the flapper fringe had faded from the opening act, The Sovereign had done something extraordinary for a grand eminence in a town of nonstop change: It survived Act One.

During the Depression in the 1930s, Americans wanted an escape. The Sovereign was a beautiful refuge by the sea.

The Sovereign in the 1930s.

Screen Tests and Stardom: Mid-Century Cameos

The camera and The Sovereign have long enjoyed one another. The stately curves, shadowed arches, Juliet balconies, and Roaring Twenties lobby always promised secrets and plot twists. Scriptwriters, actors, directors, and producers always loved the place.

We don’t have a good record of all the scenes shot here in the early days, but there were many. We do know that The Sovereign made her television debut in Quincy, M.E. (1977), providing the backdrop for forensic drama in the episode “A Dead Man’s Truth.”

Not long afterward, Robert Wagner and Stefanie Powers wandered its hallways in search of intrigue (or an excuse for a late checkout) in Hart to Hart.

The dark, 1993 made-for-TV thriller Caught in the Act was shot partly inside these rooms, confirming that The Sovereign had range.

Whoopi Goldberg shot a fun Christmas special here.

Julia Newmar—better known as Catwoman—once made her home in The Sovereign. Merv Griffin, no stranger to life’s rarest luxuries, stopped in and reminded the owner she had something exceptional on her hands.

In a city filled with set pieces, The Sovereign was always the authentic article.

Robert Wagner & Stephanie Powers solved a nefarious crime in The Sovereign.

Movie shoot. Shooting a scene at The Sovereign.

Caught in the Act A 1993 movie shot in The Sovereign.

Shaken, Not Shattered: The Earthquake, Survival, and Restoration (1994)

At 4:31 a.m. on January 17, 1994, The Sovereign was at rest—like much of Los Angeles—when the ground started to shake. Hard.

The Northridge Earthquake hit with a force so intense it fractured freeways, dropped overpasses, crumbled facades, and tested the very foundations of Southern California’s oldest buildings, rendering many unsalvageable. The nearby Santa Monica Mountains rose an astounding 18 inches.

It was a moment of danger and reassessment, especially for Spanish Colonial Revivals like The Sovereign.

But way back in 1928, the architect had built The Sovereign with that unusually sturdy frame of tall redwood logs and steel beams. When the dust settled, The Sovereign still stood, but for a few tense months, there were serious concerns. Would The Sovereign be demolished? Replaced? Repurposed into something utilitarian and code-compliant?

But providence—and its new owner—had something far better in mind.

Rather than burying the past, The Sovereign was meticulously restored according to the highest standards of historic preservation. Craftsmen were commissioned to revive the original flourishes, from the urn-adorned courtyard pillars to the stepped rope moldings above the portals. Walls were reinforced. The structure was strengthened. But The Sovereign’s core character—everything that made it The Sovereign—remained pure and proud.

It kept its dignity, and its figure, too.

The new owner didn’t stop at preservation. With an appreciation for vivacious artistry and a flair for sophistication, the lobby was redecorated with an eye to history, and in the space where modest ceramic fish once lounged was redefined with beautiful twin Art Deco fountains.

Damage to The Sovereign was significant but not structural in the 1994 quake.

1994 quake collapsed freeway The 1994 Earthquake collapsed freeways and destroyed many historic buildings in the Los Angeles Area.

Added to the National Register

In 1986, the city of Santa Monica officially designated The Sovereign as a Historic Landmark. In 1997, the National Register of Historic Places added it to its rolls. The stately survivor was no longer just a hotel or an apartment building. It was a legacy and a legend, legally recognized and deeply cherished.

And though many of its contemporaries didn’t survive the quake—or the dizzying decades of development that followed—The Sovereign became that rare creature in the rapidly evolving West Coast: a survivor with style. A landmark that never lost its original, magic touch.

The familiar red sign with the gothic lettering would continue to reign above Santa Monica.

Historic postcard of The Sovereign.

The Eccentrics and The Everyday: Life Inside The Sovereign

The Sovereign has always had a gift for attracting unforgettable, larger-than-life characters. (It’s always been a bit of a character itself.)

It could be the proximity to the ocean or the filtered golden light that falls on the View Terrace. The welcoming yet solid iron gates have always made it a sanctuary as much as a hotel. Once you’re inside, you feel that the outside world can mind its own business for a while.

Artists and writers have long called it home, among them a screenwriter for The King’s Speech. His award-winning dialogue arose from the same rooms that had once housed silent film stars.

The Sovereign has never had clear lines of demarcation separating short-term guests from residents. Some stayed for a week. Others for thirty years. Names changed. Occupations came and went. But that L.A. promise remained: here, you could become who you are. One former resident was known for hosting gatherings every Friday at five—no RSVP, just champagne and a promise: “You’ll meet someone you’ll remember or someone you’ll treasure.”

A page torn from the Santa Monica library archives reveals that in the 1930s, a turkey dinner at The Sovereign cost less than a nickel. In the 1970s, someone regularly hosted a meditation circle in the West Wing. In the early 2000s, a resident named Julio tended the plants while reciting Neruda from the second-floor balcony—casual, always barefoot, a mythical figure in his own time.

The Sovereign loves hosting guests long or short-term. It has witnessed quiet mornings and passionate conversations. It has helped launch careers and take relationships to the next level. It has heard suitcases roll down its corridors at a quarter past midnight. There have been spiritual awakenings and popcorn-like epiphanies. Tears have hit the tile. Laughter has reverberated.

There are no plaques for these stories. They’re in the walls. In the building’s DNA.

The Sovereign Today: Reborn, Restored, Resplendent

Having survived nearly a century of constant, rapid evolution in greater Los Angeles—economic challenges, architectural trends, earthquakes both metaphorical and literal—the contemporary Sovereign is again becoming more than an apartment building; it’s once again opening its doors to the world’s savvy travelers.

The city has changed. It always does. The skyline’s taller. The beach is busier. But The Sovereign remains entirely itself.

Perhaps you’ll add your name to the guestbook. Maybe you’ll stroll the Terrace at midnight.

The Sovereign holds history—and invites you to be a part of it.